If you are a new or soon-to-be nurse business owner, social media can feel like one more thing to learn on top of licensure, operations, and pricing. You don’t need a million followers; what you need is a clear, professional presence that helps the right people understand what you do, and to trust your expertise.  Social media is about building trust, attracting the right clients, and creating a steady demand for your services and products. How will you promote your business?